
Indigenous fashionistas
Sandra Conte
editor@earth-emag.com
1 February 2014
Indigenous Fashion Unearthed (IFU) Project gave rise to a brand entitled ‘Global Indigenous Management’ which provides inspiration to talented, emerging and existing Indigenous fashionistas.
The brand covers a lot of territory, not only between Australia and Aotearoa (New Zealand) but across the globe. It first hit success as part of the Melbourne (Australia) L’OREAL’ Cultural Program in 2013 and has since featured as a curated program for 2013 Melbourne Spring Fashion Week.
Taking to the runways and great outdoors, Tina Waru (NZ Maori – Te Atiawa Ngati Kuri), Co-founder of the IFU Project and Wayne Quilliam (Palawa) Co-founder of IFU Project, and renowned Aboriginal photographer have collaborated to bring out the face of Indigenous designers, models and photographers. All parties have connections to the earth/environment which are here highlighted, whether it be in terms of raw materials, philosophy or natural and cultural inspiration behind their craft. We are treated to the pulse of Indigenous Global Fashion, designs and models, on and off the catwalk in cutting edge, eco-minded creations.
www.indigenousfashionunearthed.com

1/ Designer: Maehe Ranginui, Model: Renee Flavell, Photographer: Jason McNally, (Nomadic Visions Photography)
2/ Designer: Maehe Ranginui, Model: Jesse Weetra, Photographer: Jason McNally, (Nomadic Visions Photography)
3/ Designer: Ruth Woodbury, Model: Atea Tutu, Photographer: Jason McNally, (Nomadic Visions Photography)
4/ Designer: Batreece Poto, Morgan, Model: Jahlana Roe, Photographer: Wayne Quilliam
5/ Designer: Mia Brennan, Model: Elesha Webber Millar, Photographer: Wayne Quilliam
6/ Designer: Shona Tawhiao, Model: Dream May Langley, Photographer: Wayne Quilliam